iPhone home screens: Spot the difference

Owning an iPhone is as much about bragging about what apps you have as it is about enjoying them. It’s common to see adults chortling over each other’s iPhones down the pub while they compare apps in the same way that children compare stickers. But deciding what apps we own and where to put them is actually very interesting. If you look at it from the perspective of an anthropologist, apps could perhaps act as meaningful digital signposts -- ways of understanding ourselves and our culture.

To see if we can find any meaning in the selection and order of iPhone apps we’ve asked people on twitter to send in screenshots of their iPhone home screens. We then tried to group similar people together to see if we could find any patterns. There aren’t any definitive conclusions to be made from the results but it’s fascinating to see the similarities and differences between even a small group of people. It’s also interesting to see that even though you can remove a lot of the default apps on the home screen, many people choose to leave them put.

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