Audi is set to integrate Android- and Apple-based infotainment and navigation systems from 2015.
Audi is getting even more technologically mobile. The German car maker has announced plans to integrate Android Auto and Apple CarPlay software systems into its cars from 2015.
Despite being a founding member of the Google Open Automotive Alliance (OAA), Audi recognises that it will need to offer rival technologies from Apple in order to keep its customers happy.
Dr. Ulrich Hackenberg, board member for Audi’s technical development, said: “Our customers want to be ‘always on’ and use the services they know from their smartphones in cars as well. In this regard we are working closely with leading companies, like Google and Apple. In the future, customer will be able to use the functions available to them on their smartphones via the operating systems in their cars as well.”
Dr. Hackenberg went on to explain that improving user friendliness and reducing driver distraction were key elements for the integration. In addition, data security will play a huge role.
Hackenberg said: “We are separating the vehicle-related functions from the infotainment features, thereby securing the data against unauthorised access. The customer has to give express consent for the use of data generated in the vehicle.”
There has been increasing concern from consumers and car manufacturers alike that partnerships between tech companies and car makers will result in cars being chosen (or ignored) based on their compatibility with particular mobile phone ecosystems. Here’s hoping this concern ultimately leads to greater compatibility and freedom.