One in three young British drivers has taken a selfie while driving, according to research from Ford.
The survey, which looked at 7,000 smartphone users aged 18-24, found thirty three per cent of Brits took a photograph of themselves on the move, ahead of their german counterparts (28 per cent), France (28 per cent), Romania (27 per cent) and Italy (26 per cent).
Drivers from Spain and Belgium were the least likely to take selfies, with 18 per cent and 17 per cent of drivers snapping self portraits in those regions, respectively.
Perhaps more worryingly, one in four people admitted to using social media sites behind the wheel, with young male drivers being the most likely to do so.
According to Ford, snapping a selfie while driving could distract a driver for 14 seconds, while checking Facebook or Twitter could claim up to 20 seconds of your time – long enough to travel the length of five football pitches if traveling at 60mph.
To help combat the scourge of driving distracted, Ford is expanding its free Ford Driving Skills for Life programme, which aims to educate motorists on the dangers of smartphone and social media use behind the wheel.
“Taking a ‘selfie’ has for many young people quickly become an integral part of everyday life – but it’s the last thing you should be doing behind the wheel of a car,” said Jim Graham, Ford Driving Skills for Life manager. “It is deeply worrying that so many young drivers admit to taking a photo while driving and we will be doing all we can to highlight the potential dangers through driver education.”
Unsurprisingly, taking selfies behind the wheel doesn’t always end well. In April a 32-year-old woman died in a car accident seconds after taking a selfie and updating her Facebook status.
Have you ever taken a selfie behind the wheel? Do you realise what an enormous douch you are? Let us know in the comments below.