Dynamo is known for making objects disappear and reappear, although those objects are perhaps not usually quite as big as a Fiat 500X. But the 32-year-old from Bradford was not about to let size get in the way of a good show.
More than 1,000 guests were in attendance – including Recombu Cars – to witness the amazing magic trick that ends with Dynamo making the five-seater crossover appear out of thin air.
Kasabian bassist Chris Edwards, television star Nancy Dell’Olio and singer MIA added a touch of celebrity to the event, which took place at the Copper Box Arena in the Queen Elizabeth Olympic Park in London.
The performance, created specially by Dynamo for Fiat, marks the start of ‘The Power of X’ – Fiat’s marketing campaign for the new 500. It begins in London on February 13th before heading to Cardiff, Birmingham, Manchester, Newcastle and Glasgow.
Perhaps more impressive than Dynamo’s magic trick is the fact Fiat has finally built a desirable large car. No offence, 500L. Don’t believe us? Watch our Fiat 500X video review.
The Fiat 500X starts from £14,595.
Fiat 500X car launch featuring Dynamo