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Sky Sports News HQ relaunching into Sky’s top sports spot

Sky is setting up August 12 for a major sports channel reshuffle as it upgrades Sky Sports News and launches Euro football channel Sky Sports 5.

Channel 401 will host Sky Sports News HQ, with the rest of the Sky Sports family lining up from channel 402 to 407 (Sky Sports F1).

Sky Sports News HQ is promising a new schedule, upgraded studio, dedicated social media coverage, redesigned apps and new programmes investigating the more controversial sports stories.

Sky Sports News HQ: now more widescreen than ever before
Sky Sports News HQ: now more widescreen than ever before

Sky Sports managing director, Barney Francis, said: “Sky Sports News is the number one sports news service in Europe and we aim to make it even better.

“The launch of Sky Sports News HQ will extend and enhance the experience across TV, mobile and online. It’s just the latest innovation from a channel that’s pioneered sports news broadcasting for over 15 years.

“And by launching on channel 401, we want Sky Sports News HQ be the first port of call for sports fans, transforming the way they follow sport in a multiplatform era.”

The new studio will be double the size of the previous Sky Sports News studio, with a new 18 square-metre video wall.

The channel’s apps have undergo a facelift with additional personalisation and a hub offering catch-up video clips, breaking news notifications and trending articles.

The channel will also sport a social media desk with reports on what’s being said on Twitter and Facebook, with viewers invited to join in via the new app, website and other social networks.

Sky has also updated its Sky Sports for iPad app so it can show personalised content with rugby union and rugby league news, as well as football and cricket.

The app also features a live stream of Sky Sports News around the clock – it’s available to Sky Sports subscribers for free and non-subscribers for £4.99 a month. All other live channels are restricted to Sky Sports TV subscribers.

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