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TalkTalk goes to Bollywood with ErosNow

TalkTalk TV customers can now watch Bollywood movies through a new on-demand service.

Customer will be able to access the new service ErosNow via their YouView boxes. The service will offer such hits as Chakravyuh, Dabangg, Khiladi 786, Milenge Milenge and Love Aaj Kal.

Viewers can rent films on a pay per view basis, for £2, or buy unlimited access to around 20 Bollywood films, to watch on demand, with the £5 Eros Now Boost. New movies are added every month and because Eros International provides the service, the latest titles are always available.

Read Recombu Digital’s guide to TalkTalk TVThe Eros Now Boost and on demand movies sit alongside the Asian Boost and Star TV Boost, which means TalkTalk now offers eight Asian channels and an on demand movie service, all available a month at a time, with no ongoing commitment.

Laurence Miall-d’Août, TalkTalk’s Director of TV, said: “ErosNow is the latest international content partner to join YouView from TalkTalk, and we have a lot more specialist channels coming on board.

“With 12,000 homes choosing TalkTalk TV every week, we are proud to be the fastest growing new TV service in Britain.”

Rishika Lulla Singh, CEO ErosNow said: “ErosNow continues to engage digital audiences of Indian films worldwide and provide them with the best in Bollywood. Aligning with a leading service provider like YouView from TalkTalk helps us reach out to the broader Asian Diaspora in Britain”

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