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Virgin Media marks quad-play bundle launch with giant sea creature

Bournemouth beach-goers confronted by 25ft Richard Branzilla creature emerging from the sea.

Virgin Media has announced the arrival of its quad-play bundle in a rather bizarre manner. A 25ft (8 metre) monster with the beard and hairstyle of Richard Branson emerged from the sea in Bournemouth carrying a TV, laptop, landline phone and mobile.

Run!

The giant sea creature, which took more than 500 hours to scuplt, is as tall as a two-storey home and weighs more than six tonnes.

Virgin Media has the unique distinction of being the first UK provider to offer broadband, TV, landline and mobile phone all-in-one. The Big Kahuna package, for instance, gives you 152Mb broadband, 230 TV channels, TiVo set-top box and a mobile phone plan that includes 250MB of data, unlimited texts and unlimited minutes for £50 a month plus £15.99 line rental.

Well that's not something you see every day.

A cheaper quad-play bundle known as Big Bang gives you 100Mb broadband, 500GB TiVo set-top box, 130+ channels including 10 Sky and all the BT Sport channels and a landline talk plan for £30 a month. An additional £5 a month gives you the aforementioned 250MB mobile phone data plan, while an extra £8 gets you 1GB of data. Both packages are currently available at half price for the first six months of the 18 month contract.

“We wanted our market-beating quad-play bundle to make a big entrance so naturally we thought what better way than having a giant Big Kahuna monster literally bringing it to the shores of the UK,” Virgin Media’s Richard Larcombe commented.

Richard... there's something... different about you.

Virgin Media claims a family can save up to £300 a year by using its quad-play Big Kahuna package instead of a comparable broadband, landline and TV offering from Sky and a monthly mobile phone plan.

Families can tailor each package to include what they want such as adding Sky Sports. The package is available to new customers only.

Check out pictures of the sculpture. Unless, of course, you have a phobia of entrepreneurs that look like Godzilla.

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