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Apple’s App Store hits 50 billion downloads milestone

Apple managed to hit 25 billion downloads from the App Store in March 2012, and the company hit yet another milestone last night shortly after Google I/O. The App Store has now accumulated 50 billion downloads since its launch in 2008, and according to 9to5Mac, a fifth of all of those downloads happened this year.

And what better way to celebrate 50 billion downloads than to give away a ludicrously high value gift card? Apple hasn’t revealed who downloaded the 50 billionth app just yet, but the winner will be receiving a $10,000 (around £6570) iTunes gift card. The company is also reportedly handing out $500 (around £328) cards to the 50 runner-ups.

To put all this into context, Apple announced back in January 2011 that 10 billion downloads have been clocked in total since the launch of the App Store. The 25 billion milestone came a little over a year later in March 2012, and Apple revealed the 40 billion number in a press release back in January of this year.

As for similar numbers on Androoid, Google announced yesterday at I/O that there had been 48 billion downloads from the Play Store, with 2.5 billion downloads occurring in the last month alone. In addition, Android activations had shot up to a total of 900 million. That’s a pretty huge jump from the 400 million activations that the company announced at Google I/O 2012, no doubt spurred on by Samsung’s large portfolio as well as devices like the Nexus 4 and Nexus 7.

Update: MacRumors reports that Apple has announced the winner of the $10,000 gift card. Brandon Ashmore from Mentor, Ohio was found to be the winner after downloading “Say The Same Thing” from OK Go.


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