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Motorola VS Apple: Motorola throws the first punch in Superbowl advert

Motorola have just unleashed the first salvo in the forthcoming war of the tablets. Making less than subtle hints to Apple’s iconic 1984-esque advert, which promised that they were ‘different’, the advert doesn’t even show Motorola’s Xoom tablet at all.

Like a movie trailer for a film not yet in production; it’s a lot of chest-beating and high-spec boasting- something that Apple doesn’t typically do. Motorola does promise us poor consumers “more freedom”. Now that does sound like a film!

Take a look for yourself. We need Harry Hill to call this one.


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