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Three challenges the threat of 08-overcharge

Three takes steps to remove the resultant ‘bill shock’ that comes from 08 numbers.

The newspapers call it ‘Rip off Britain’, but knowing you’re being fleeced is one thing and falling prey to hidden price schemes set up to take advantage of innocence amongst mobile users is another. We speak, of course, of insidious 0800 numbers…

Are you one of those people who receive your mobile phone bill each month and struggle to understand where all your money went? Well, the good news is that you’re not alone! You are, in fact, part of a colossal army of similarly bill-baffled Brits who simply can’t say how they’ve managed to spend so much on their mobile. The bad news is that, unless you keep reading, you’re going to remain a member of the out-of-pocket army.

According to research carried out by YouGov, Brits are unwittingly wasting over half a billion pounds each year on unscrupulous 0800, 0845 and 0870 numbers called from their mobiles. Naturally, few of those surveyed had any idea of the true cost of the calls, with 10% even believing they were free.

Bill shock shocker...

YouGov revealed that some 47% of mobile users had been subject to ‘bill shock’, with 31% saying that the induced state was brought about directly by overly expensive 08 calls – some of which charge 40p per minute – pushing their bills beyond the realms of reasonable.

To counteract this con, Three has announced that, from today that customers who sign up to its new plans will be able to call 0800, 0808 and 0500 numbers for free, and other 08-starters, such as 084 and 087, for 5p per minute. Existing customers, meanwhile, can swap over from their existing plan without paying a fee and keep their current contract end date.

So now you know the pocket-picking pitfalls of 08s; and who can save you from ‘bill shock’. Seems that Three really is a magic number…



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