ModeLabs, the manufacturer behind the high-end TAG Heuer and Dior phones, is hard at work on a phone for the Versace fashion house. Designed and developed with Donatella Versace herself, the new model will nestle nicely in the high-price luxury phone category that has inexplicably arisen while the rest of us have been mired in recession.
Early reports suggest it will be even more nonsensically expensive than the Dior handset, making its target market those whose desire for designer labels outstrips their ability to think rationally. The Versace handset is set to be revealed in Paris next week, with a May launch not far behind. Let’s start forming an orderly queue, shall we?