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Project Ara has a rival in Vsenn’s modular mobile

What is Vsenn, and is it a true rival to Google’s Project Ara, the modular smartphone that you can piece together to form your perfect portable pal?

Seems like Google’s Project Ara has been in the pipeline for a while and you could be forgiven for thinking that the modular device was the only one on the horizon – but you’d be wrong. Finnish company Vsenn is hard at work on its own modular smartphone which it no doubt hopes will challenge Google’s efforts and give consumers another choice when shopping for a customisable snap-together smartphone.

Vsenn, which was started by a former Nokia Android X program manager, is still very much shrouded in mystery. The slogan “evolution is coming” promises quite a lot though, and apparently its new Ara-rivalling device will feature customisable aesthetics, as well as modular components including the camera, RAM and battery.

According to Vsenn, “Preserving data integrity and your privacy is our main priority,” which seems to be backed up by the direction it’s taken with the internal side of things. The device will reportedly run stock Android which is guaranteed to be supported by regular updates for the next four years and will offer a triple-layer encryption and free access to a VPN and Cloud storage, which in this post-Snowden environment is likely to appeal to many consumer and enterprise users. 

It’s not clear at this stage when Vsenn’s device will be available, or indeed how wide the launch might be when it eventually happens. But with Project Ara expected to drop at the beginning of 2015, the smart move would be for Vsenn to get a jump on things by releasing this side of Christmas. Perhaps a little optimistic? Let us know what you think in the comments below.