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4oD launches on Sky’s Now TV Box

Now TV has added Channel 4’s on-demand service 4oD to its line up of catch-up services. 

Viewers with a Now TV box will now be able to access the catch-up service to watch shows such as Homeland, Agents of SHIELD and Made in Chelsea, as well as box sets from classic series such as Black Books, Father Ted and Peep Show all on their main TV set. 

4oD is the latest terrestrial catch-up TV service to launch on the Now TV Box, which already offers access to BBC iPlayer and Demand 5. This adds over 3000-hours of content to the Now TV box for customers to enjoy at no additional cost. 

4oD launches on Sky's Now TV Box
The Now TV Box adds Channel 4’s catch-up service to its on-demand roster

Read Recombu Digital’s guides to Now TV, 4oD and our review of the Now TV Box“The Now TV Box provides millions of people with the opportunity to transform their regular TV into a Smart TV for less than a tenner,” said Gidon Katz, director of Now TV. “There is now even more to watch. The launch of 4oD means the Now TV Box delivers an even bigger choice of on-demand TV.” 

“It’s available alongside flexible pay-as-you-go access to must-see sport, the latest movies you missed at the cinema and the TV shows everyone’s talking about.” 

Laurence Dawkin-Jones, Director of Commercial and Business Development at Channel 4 added: “Bringing 4oD on the Now TV Box represents the latest device launch in a busy year for Channel 4 that has seen us extend our content reach to many new platforms. We’re always looking for new places we can ensure our viewers can enjoy our popular on-demand service, and are delighted to add this to the portfolio.” 

The Now TV Box was launched back in July and offers customers an inexpensive, effective way to upgrade a non-smart TV set into a connected device with free on-demand features for a one-off price of just £10. 

Customers can also sign up for subscription services including Sky Entertainment channels, Sky Movies and Sky Sports on a rolling basis with no obligation to sign up long-term. 

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