Virgin Media is giving the 2014 V Festival a taste of the Glastonbury experience by streaming part of the festival live.
Action from the Virgin Media Our House stage Hylands Park, Chelmsford, Essex will be streamed live on August 17 and will cover a sound clash featuring Rudimental and Hospital Records (All Stars), London Elektricity, Danny Byrd, Fred V & Grafix and Dynamite MC.
The set, hosted by MistaJam, will be recorded by seven cameras and streamed live on Virgin Media’s YouTube channel.
Richard Larcombe, brand and marketing director at Virgin Media, said: “This year we are inviting everyone to join in the ultimate house party experience, live from V Festival.
“By live-streaming the sound-clash from Our House, it means even more people can get involved and experience the festival – whether they’re logging on from their living room or their garden.”
While it’s not quite the same as being at V Festival 2014 yourself, you at least won’t lose your phone, get trench foot if it rains, or have to shell out eight quid for a burger. If you’re not able to go to V, or you simply want to soak up some of the festival ambiance from home, you’ll be able to stream the set from your phone, tablet, laptop, smart TV – or any device with YouTube and access to the internet.
For the last two years, the BBC has made its extensive Glastonbury coverage available to watch live online, putting up to six HD streams at the fingertips of viewers back home. Virgin Media subscribers with a TiVo set top box have been able to tap into streams coming from six stages via Connected Red Button.
While you don’t get the same multi camera angles and no main stage action at all with Virgin Media’s coverage, it’s the first time V has been given the ‘virtual festival’ treatment. Hopefully next year footage will expand to include action from multiple stages across both legs of the two-day event.